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The Many Reasons Why Profit is Important

In my last post, I wrote that profit is less important than cash flow. However, profit is still important, and for a number of reasons beyond the obvious. This post is an overview of some of those reasons.

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Revenue is good. Profit is better. Cash flow is best.

There is a saying: “it takes money to make money.” How do you know if you are making money? And will you have money next month? In this blog post, I discuss the difference between revenue, profit and cash flow.

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